The Name Giverny

A lot of people have asked us: "Why the name Giverny?"

Giverny is the name of a small town in France, north of Paris, where the famous painter Claude Monet lived from 1883 until 1926. Over the years, he built one of the most beautiful gardens in the World, which became the main subject for his paintings in the latter part of his life.

There are two reasons why I named the company "Giverny". First, it was in honor of Claude Monet and his creations, both his garden and his paintings. Second, I often compare the craft of a money manager with that of a gardener: To have a great garden takes decades, not a few months. To successfully grow great trees and flowers, you have to understand your environment and capabilities (you can't grow the same flowers in Quebec than in Florida). You have to know the soil, the temperatures, the orientation of the sun, etc. And to build a garden is a dynamic process: you have to continually take great care of your plants.

But the most important ingredient of all is PATIENCE. As I always say: "You won't get much of a garden, if you remove a tree after six months because it hasn’t grown fast enough". A portfolio needs the same patience. Great companies weren't built in a few years. Like trees, they need decades to blossom.

Francois Rochon


Visit the Internet web site of the Claude Monet institut at Giverny

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